Business model

Three ways to get paid. One curve that compounds.

How connectors get paid for introductions, what the deal structures look like, and why recurring royalties compound into real income.

Deal structures

Pick the structure that matches the relationship.

Flat finder’s fee

The provider pays a fixed fee when the referred client signs. Simple, predictable, and easy to explain. Best for introductions to lawyers, accountants, and project-based providers.

Best for

One-time introductions to professional services.

Typical range

$500–$2,000 per closed deal

Percentage of collected revenue

Your fee scales with the deal. The provider pays only on collected (not invoiced) revenue, aligning incentives on both sides. Introzy tracks the amount and calculates the split automatically.

Best for

High-value or variable-deal-size introductions.

Typical range

5–15% of the first-year collected revenue

Recurring royalty

The most powerful structure. You earn a royalty every month the client stays. 56 active referral relationships at $150/mo average royalty = $8,400/mo. This is the compounding math that turns introductions into a real business.

Best for

SaaS, managed services, retainers — any relationship with recurring revenue.

Typical range

5–10% of monthly recurring revenue, ongoing

How recurring royalties compound.

Add two to three new referral relationships a month at a $150/mo average royalty, and 50+ active payers is within reach in about two years. Every relationship you keep is income you don’t have to re-earn.

$100,800/yr

56 relationships × $150/mo × 12 months. Illustration only — actual results vary.

Commission waterfall

One deal, multiple payees.

1
Client pays$5,000/mo

Recurring revenue to the solution provider

2
Provider’s fee to you$500/mo

10% royalty on collected revenue

3
Sub-connector’s share$100/mo

20% of your royalty to the connector who brought the lead

4
Your net$400/mo

Recurring, for the life of the client relationship

Referral fees work when everyone knows the deal.

Both sides consent

The person being introduced knows they were referred. The provider knows the fee terms. No hidden bounties, no undisclosed financial arrangements.

Written agreements

Fee plans in Introzy document the terms, rates, and payout triggers with each provider before the first introduction — not negotiated after the deal closes.

Transparent to all parties

The referred client can see that a referral fee exists. The provider can see the calculation. You can see the payout timeline. No hidden math.

Quality over volume

Connectors earn trust by making good introductions, not by blasting links. The recurring royalty model rewards lasting relationships, not churn-and-burn volume.

Questions about the model.

In most industries and jurisdictions, yes. Referral fees are standard in professional services, SaaS, managed services, and B2B generally. Some regulated fields (healthcare, certain financial services) have specific rules. If you operate in a regulated industry, check with your compliance counsel before setting fee structures.