Give every customer a referral link, reward them with cash, gift cards, or points, and run it as a campaign: a waitlist, a contest, or an always-on referral program. If you have hundreds of happy customers to activate, that campaign machinery is a genuine strength.
Track the introductions that already happen, from people who already trust you, and make sure the deal, the attribution, and the commission are visible to everyone involved. No marketplace, no recruitment funnel. Just the relationships you’ve earned.
| ReferralHero | Introzy | |
|---|---|---|
| Time to live | Plug-and-play widgets and hosted landing pages; ReferralHero says programs are built in about 48 hours. 7-day free trial | Sign up in minutes; program live in days |
| How pricing works | Basic $249/mo (1,000 subscribers, 1 campaign) · Pro $399/mo (unlimited subscribers and campaigns) · Pro + Done For You, custom. 7-day trial, no free plan. Email overage, SMS, and payout fees on top | Free up to 5 active referrals · Growth from $29/mo · Enterprise, all public, everything included |
| What’s gated by plan | Basic: one campaign and 1,000 subscribers (advocates and the people they refer both count), no CRM, Stripe, or Zapier integrations and no API. Pro adds unlimited campaigns, 500+ integrations, API, and multiple admins. Mobile SDK and guided onboarding need an annual plan | Nothing. Free includes every feature; plans only change how many referrals can be active |
| Who it’s really for | Businesses activating many customers, patients, or subscribers: dentists, home services, fintech, SaaS, mobile apps, and pre-launch waitlists | Operator-led SMBs (3–100) that already get referrals |
| Program model | Customer referral links, leaderboards, points, coupons, contests, and rewards | Trust-based referral relationships, tracked from intro to invoice |
| When a referral stalls | Multi-step referral statuses and behaviour-triggered email and SMS nudge sharers; analytics show it when you look | Kai flags it, drafts the follow-up, waits for your approval |
| Commissions | Rewards paid as cash, gift cards, or donations. Processing fees from 2.5% + $0.50 per payout (ACH, capped at $20), 4.5% + $0.50 on US cards, 6.0% + $0.50 on international cards | Computed from the deals partners actually sourced, with statements both sides read |
| Contract shape | Self-serve monthly plans after a 7-day trial; mobile SDK and guided onboarding require an annual plan | Monthly or annual, cancel anytime, no card to start |
Running a small partner program? Log each intro as it happens, set the fee once per partner, and Introzy works out the commission when the deal closes. Free covers 5 active referrals and Growth starts at $29/month (see pricing). Still tracking referrals in a sheet? Start with the free referral tracker.
ReferralHero plan names, prices, subscriber and campaign limits, the 7-day trial, plan-gated features, and email, SMS, and payout fees sourced from referralhero.com/pricing as of October 28, 2026. Positioning and example industries from referralhero.com as of the same date. ReferralHero is a strong fit for customer referral and waitlist campaigns. If something here is outdated, let us know and we’ll update it.
Switching from ReferralHero? Your own partner list and referral history import in minutes. Campaign widgets, leaderboards, waitlists, and reward payouts to customers are their product, not ours — we don’t replace that motion. No data you own is left behind.
Comparing the category rather than a vendor? Read What is an AI PRM?