Referrals happening is not the same as a referral program. Seven questions score your motion against the components of a managed program and show where to start.
The seven questions map to the components of a formal referral program: a defined partner profile, a recruitment process, incentives established up front, easy submission, status visibility, a communication cadence, and a measured owner. The framework comes from You Don’t Have a Referral Program. You Have a Referral Habit.
This tool is for general informational purposes only. The score is a directional self-assessment based on your answers, not a substitute for reviewing your own pipeline and partner data.