Partner management for small teams

Partner management for teams of 3 to 100.

Enterprise PRM is built for hundreds of partners. Introzy is built for the dozen who already send you business.

The honest answer

Do you need a PRM yet?

Probably not the kind you’ve seen in demos. Full PRM suites were built for software vendors running reseller channels: deal registration, marketing funds, partner tiers. If 5 to 20 people send you real business, you need something lighter, and you need it to be the thing your partners can see too.

Your setupRight whenWhere it breaks
A spreadsheet beside your CRMA few introductions a yearThe day someone stops updating it
Custom fields in your CRMOne person introduces each clientTwo partners introduce the same company and one gets overwritten
An introduction tracking layer (Introzy)5 to 20 partners sending real businessWhen you launch a true reseller channel
A full enterprise PRM20 to 30+ active partners with a partner teamRarely, if the program justifies the cost

PRM vendors themselves put the break-even at roughly 20 to 30 active partners (Unifyr, a PRM vendor, so read it as a ceiling, not a target).

Two or more of these, and you’re running a real channel program:

  • Partners sell on your behalf instead of making introductions
  • The same deal gets claimed by two partners more than twice
  • You have a dedicated partner team
What small teams actually need

Five jobs. No channel jargon.

Every introduction in one pipeline

Forwarded emails, partner links, a partner portal or Slack. Each one lands in your pipeline with the person who opened the door attached from the first touch.See how introductions come in

Partners see how it went

Their portal shows the stage each introduction reached and how it turned out, the moment it changes. Never your notes.See the partner portal

The thanks you agreed on, handled

A fixed amount, a percentage of what the client pays, tiered, or rising as a partner hits milestones. Worked out from the deal, settled through Stripe Connect on the date you set, with a ledger your finance team can check.How the money side works

Kai notices when it goes quiet

Kai watches every deal overnight, drafts the update before a partner has to ask and flags mismatches. Nothing sends without you. It also reads what your clients ask for and what each partner’s own website says they do, and brings you three introductions worth making every Monday.See how Kai matches partners

Works with what you already use

Two-way sync with HubSpot and Salesforce, plus Zero, Gmail and Outlook, Slack, Stripe and QuickBooks. Connect AI assistants like Claude and ChatGPT through MCP.See all integrations

See it from your partner’s side

Every introduction, followed through: what your partner sees, start to finish.

See it live
Side by side

Introzy next to an enterprise PRM.

IntrozyEnterprise PRM suite
Built forBusinesses whose partners introduce clientsVendors running reseller channels
Time to first tracked introductionThe same dayWeeks to months of setup
PriceFree to start, then from $29/moSalesforce PRM licenses start at $25 per member per month; standalone suites list at $25,000–$150,000 a year on AppExchange
Partner seatsUnlimited, free, never countedOften priced per partner
Deal registration, marketing funds, tiersNot the focus. If your program runs on these, an enterprise PRM fits betterCore features

Prices for other products are from their public pricing pages and listings as of November 10, 2026. Check current pricing before you decide.

Comparing specific tools? See Introzy vs Kiflo, Introzy vs PartnerStack, Introzy vs Impartner and all comparisons.

Who it’s for

If people send you business, it fits.

  • Law firms: see which firms and advisors send you clients, with an audit trail from first email to final invoice.
  • MSPs & IT: deal registration and partner credit without the spreadsheet.
  • Agencies: know which partners send you work, and keep them glad they did.
  • Nonprofits, chambers and associations: show members and sponsors the introductions you make for them.
  • Power connectors: keep a record of every introduction you make.
Pricing

Priced by active introductions, not seats.

Free

$0

Up to 5 active introductions. Every feature.

Growth

From $29/mo

For 5 to 250 active introductions, with free migration help.

Enterprise

250+

Active introductions, white-labeling and dedicated support.

Talk to us

An introduction counts while it’s open, or while a won deal still has terms to settle. Partners never pay and never count against your plan. See pricing

Questions

Straight answers.

Partner relationship management software keeps track of the businesses that send you clients or sell alongside you: who they are, what they’ve introduced, where each deal stands and what you agreed with them.