Automation integration

Every referral event, POSTed to any endpoint you own.

Q: What happens if my endpoint is down?

Introzy retries failed deliveries with exponential backoff, so a deploy or a blip does not lose events.

Q: Can different endpoints get different events?

Yes. Event subscriptions are configured per endpoint, so your billing service can hear only closed-won while your warehouse hears everything.

Send real-time Introzy events to any HTTP endpoint. Integrate with your own backend, an internal tool, or any custom API, with full payload control and automatic retries.

Event feed

pipeline_deal.createdjust now

POST → api.yourcompany.com/hooks/introzy

pipeline_deal.stage_changed5m ago

POST → api.yourcompany.com/hooks/introzy

contact.created38m ago

POST → crm-bridge.internal/events

Sample payload

{
  "event": "pipeline_deal.closed_won",
  "timestamp": "2026-09-04T14:12:09Z",
  "data": {
    "id": "deal_7f2k91",
    "name": "Harbor & Bell",
    "stage": "Closed won",
    "referralSource": "Dana Whitfield"
  }
}

Real event names and payload shape. Deliveries are JSON POSTs with automatic retry on failure.

What the connection does

Real-time event delivery to any URL

Integrate with custom APIs and backends

Full payload control

Manage endpoints in Webhooks settings

How it connects

Add your endpoint

Paste any HTTPS URL into Introzy’s webhook settings, your API, an internal service, anything that accepts a POST.

Pick your events

Subscribe per endpoint: referral pipeline events, contact events, or all of it.

Handle the JSON

Each delivery is a JSON POST with the event name, timestamp, and entity data. Respond 2xx and you’re done.

Webhook documentation Help center

Useful on day one, whoever you are

For the team

Your internal dashboard shows referral wins the moment they happen, not after a nightly import.
The custom tools your business already built get referral data without anyone re-entering it.
One subscription today can grow into your data warehouse pipeline tomorrow.

For the builder

Event types: pipeline_deal.created / stage_changed / closed_won / closed_lost, contact.created / updated.
Payload: JSON { event, timestamp, data } with enriched entity fields.
Failed deliveries retry automatically with exponential backoff; endpoints are managed per organization in settings.